Posted on January 12th, 2012


New Sales Programs Kick Start the Boat Show Season

Yamaha is jumping out of the hole in 2012 and offering customers generous rebates off the purchase of new Outboards, Sport Boats and WaveRunners. Customers can get up to $1000 off a new WaveRunner, up to a $1500 rebate on an outboard, and up to $2000 back on the purchase of a new Sport Boat. Or if extended warranty is your preference, get up to 2 years for outboards, an extra 3 years for WaveRunners and a whopping 4 years for Sport Boats. The sales program began January 1st and will run to May 31st, 2012.

“We have some of the best, most reliable marine products in the industry,” noted Rick Layzell, National Manager, Marine and Outdoor Power Equipment. “We’ve re-tooled the F115 for 2012, continue to break sales records with our versatile F70 and our line possess everything from 2HP to 350HP outboards. Every one of them shines for durability and reliability. When you add in the new, affordable 19ft series of Sport Boats and revised FX series of WaveRunners, there’s a lot to be excited about from Yamaha this year.”

Layzell went on to speak about Yamaha’s reputation for quality products, “If you’re a current Yamaha customer, you probably already know how well our products work, so we want those who have never owned a Yamaha to consider us when it’s time to buy a new personal watercraft, boat or outboard. Come to the boat shows, talk to our dealers and staff. I can assure you that you’ll be happy with your choice.”

In conjunction with the announcement of the sales program, Yamaha is inviting boaters to take a virtual trip ‘On the Water’ with their new marine microsite. The site features product information on many new models, including sport boat, WaveRunner and outboard. Yamaha’s affable duo, Dougie & Donny, even make an appearance to settle a lively debate of ‘Sport Boat or WaveRunner?’ You won’t want to miss this! The microsite can be found at: http://www.yamaha-motor.ca/micro/advt/onwater/ or in French at: http://www.yamaha-motor.ca/micro/advt/onwater/?LANG=fr

The show season starts with the Toronto Boat Show from January 14 – 22. Visit Yamaha’s website at yamaha-motor.ca for complete sales program details! See you ‘On the Water’!
Media contact : Bryan Hudgin
T : 416 498-1911 ext 2322


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