Insect Defend Patch – Headline â€“ The Smallest Product Lands the Largest Deal in Dragonsâ€™ Den HistoryPosted on March 16th, 2010
775 Banting Crt, Milton. ON. L9T 3M4
March 11, 2010
For Immediate Release
Headline â€“ The Smallest Product Lands the Largest Deal in Dragonsâ€™ Den History
Television viewers who tuned in to the hit CBC reality show Dragonsâ€™ Den on Wed March 10th saw news in the making with the â€œbiggest deal in the history of the showâ€ being made with one of the smallest products they have ever showcased.
The Insect Defend Patch is a trans-dermal patch that acts as a mosquito bite deterrent. Measuring about 2â€x2â€ in size, it is probably the smallest product they have ever had on the show. But that did not stop James Krane and Ron Whittick, the Canadian representatives, from slaying the Dragons and walking away with a $5 Million dollar deal offered up by Brett Wilson and Jim Treliving.
â€œCBC auditioned over 4000 products.â€ said James Krane. â€œWe were very fortunate to be among the 250 selected for filming. The ultimate fantasy of everyone who auditions is to make the biggest deal ever. Our $5 Million deal was more than 3 times bigger that the biggest deal last year. Wow.â€
Krane was not surprised. The Insect Defend Patch fills a niche that no product (until now) has been able to fill. It is needed, at some point, by virtually everyone on the planet.
The Insect Defend Patch, when applied to a dry, hairless part of the body, provides protection for up to 36 hours from mosquitoes. The patchâ€™s only active ingredient is 75mg of Vitamin B1 (Thiamine). The Patch should be applied 2 hours before exposure to biting insects. It is totally safe for children as young as one year old. Its effectiveness is not washed away if the wearer perspires or participates in water related activities.
It is perfect for the active outdoor lifestyle.
â€œNo smell, no oily skin, no irritation, no insect bites. The Insect Defend Patch is all you needâ€ as per Italo Labignan, host of The Canadian Sportfishing TV Series on TSN.
The patch will be available this season at Home Hardware, Wal-Mart, Loblaws Pharmacies, Zellers Pharmacies, Giant Tiger and many other locations.
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